The Need

Competing for key display spaces in retail is challenging and fierce. Margins are tight and product SKUs continue to expand in a number of categories. Pepsi-Cola Bottlers needed the right approach to take the challenge head-on. Yet, the required knowledge and skills to be successful were rapidly changing to a few other common challenges in the industry: turnover and dispersed employees. Employees are located in different cities, and often follow their own schedules, which meant getting people into a classroom for training was no longer effective, or economically viable. They needed custom content and an intuitive training solution that employees of all levels could get behind.

The Solution

Pepsi-Cola Bottlers turned to HSI to create product-specific training videos alongside standard off-the-shelf courses on soft-skills training, leadership development, and other key themes. The Pepsi-Cola Bottlers learning campus blossomed. Employees actively engaged with a completely mobile-friendly platform with short, targeted content to help them do their jobs better.

Merchandisers could access a course on creating powerful displays, and within minutes, take that knowledge to their next store as they construct. On-premise salespeople had a completely custom sales series to help them improve the reach of the Pepsi brand and establish new accounts quickly. And that's just the tip of the iceberg.

The Results

A more efficient - and more profitable - workplace. Here are just some of the many comments Pepsi-Cola Bottlers employees have shared about training with HSI:

• "[HSI] made it more cost-effective for people to get the training they need to do their job." - Bottler Owner
• "HSI justified its entire annual subscription on a display lift over Memorial Day and July 4th weekends alone." - Training Coordinator
• "We have some training issues and I alone cannot handle 200 employees. HSI has been one of the best things I have available to me. Just a tremendous resource to have." - Training Manager

Overview of Their Solution

• Highly Engaged Trainers - Over 2.5 million courses have been viewed since 2004.
• Vast Custom Content Library - Over 235+ completely custom courses focusing on the Pepsi-Cola bottling business. Topics include sales, advanced sales, field staff training, merchandising, products, warehouse operations, and more.
• Far-Reaching Curriculum - Over 1,500 courses available for bottler management, supervision, sales, merchandising, administration, OSHA, DOT, Microsoft Office, and compliance.
• Versatile LMS - Using the HSI LMS platform, employees can record, edit, track, and share company-specific knowledge in a snap, on any device at any time.
• Accountability - Administrators get full reporting features on all employee views, test results, required course completion, and other important learning indicators.
• Fresh Takes - New, fresh content is added every month, giving employees the right amount of information at just the right time.