California Consumer Privacy Act: 01. What are the CCPA and CPRA?

If you do business in California and collect data on your customers--as most businesses do--then a very important privacy law applies to you. Beginning in 2020, California enacted the California Consumer Privacy Act or CCPA. It radically changed how you have to treat your customers' data, what data customers can access, and what penalties apply for consumer data breaches. In January of 2023, the California Privacy Rights Act, or CPRA, amended and expanded the scope of the CCPA. In this program, we'll discuss what this law stipulates, how it applies to your business, and what you must do to stay compliant.