Marketing for Small Business: 01. Marketing Techniques

If you're a small business owner and you don't have a marketing department or a marketing degree, this series might be just what you need to help your business grow. There are so many ways to market a business, but in order for your marketing to be successful, you need a goal and an effective strategy to reach your goal. In this program, we'll go over some marketing tactics that many companies employ. We'll discuss traditional marketing methods, more cost-effective marketing techniques, and how to set and measure your goals.