Negotiating: 05. BATNA and ZOPA
Learning objectives
- Explore BATNA's significance and function in negotiations. Learn about ZOPA, or Zone of Possible Agreement, and uncover why these strategies can help improve the terms of a negotiation.
Course overview
As the Boy Scouts program teaches, you should "Be prepared." Then there is, "Proper preparation prevents poor performance." And so on. There is a plethora of "preparedness" quotes, and they all can be applied to negotiation. So believe us when we tell you that this course is WTW (Worth the Watch). It explains how to take a good look at yourself, then the other party, then the meeting topic and your goals, all the while preparing you to get prepared.
The individuals involved in the development and promotion of this course do not receive any compensation or financial benefits outside of their regular employment for their work on this course.
- 7 minutes
- Format: Video
- English