Image management is a complex business. We often manage multiple identities without even realizing it. Our work identity may differ from our home identity. Our church identity might vary from our “college friends” identity. Consider the self-presentation that goes into social media. In business, how you're perceived by others is vital. “Perception is everything,” right? You want people to see the best of you, so you must put forth your best. Let's talk about some steps you can take to strengthen your perception from others and go over some things you need to be aware of as you manage the way others see you.