No, But If™
Learning objectives
- Gain an understanding of how to use the No, But, If method to make a quick, effective sale. The No, But, If method uses three simple statements that gives your prospect all the information they need to make an informed business decision, and prompts them to respond with a simple yes or no.
Course overview
Customers often ask for extras or special pricing, and saying "no" to these things can be difficult. On the flip side, when you give in to these requests, it can set unreasonable expectations for you and your organization moving forward. A happy middle ground is using the "No, but, if (TM)" approach. In this course, we'll talk about how to put this into practice with your customers. "No, but, if (TM)" keeps you from giving away something for free, balances the power between you and the customer, and leaves room for negotiation.
- 4 minutes
- Format: Video
- English