Handling Objections: Techniques for Defeating Objections
Learning objectives
- Accurately interpret objection statements
- Discern between genuine barriers and stalling tactics
- Identify the root cause of an objection through clarifying questions and empathetic listening.
- Articulate clear responses to common objections.
- Manage emotions and pacing—pausing thoughtfully, validating concerns, and avoiding rushed reactions.
- Create clear benefits to target customer needs
Course overview
Objections are often opportunities in disguise, especially when you know how to interpret what the customer is really communicating. You will learn how to clarify misunderstandings, validate doubt with proof, surface hidden concerns, and navigate true negatives with honesty. These techniques help you guide conversations that feel collaborative, practical, and grounded in trust.
The individuals involved in the development and promotion of this course do not receive any compensation or financial benefits outside of their regular employment for their work on this course.
- 9 minutes
- Format: Video
- Tier: 1
- Course ID: 7668
English
Course Outline
- Misunderstanding
- Doubt
- Indifference
- True Negative
- Stalls: Turning "Maybe" Into Something Real