Training and Development: An Integral Part of Employee Recruitment and Retention

Training and Development: An Integral Part of Employee Recruitment and Retention

Recruitment and retention. Two very important words to an organization’s successful future.

According to SHRM’s 2022 Learning & Development Trends Research:

So, the million-dollar question is...what’s the best way to attract the cream-of-the-crop talent? Potential employees want to know what set of competencies they’ll need and what available training will support their career growth. Therefore, training and development programs must be already in place to recruit top talent.

And the next critical question is how do employers not only retain “A” employees but create best-fit careers for them? (No one wants to experience the great resignation again!) According to Gartner, employee experience is the top priority for 47% of HR leaders in 2023, and 44% believe their organization doesn’t have compelling career paths. Gartner explains that current skills are becoming obsolete, and current employees aren’t prepared for future roles.

Clearly, training and development is an integral part of employment recruitment and development. In today’s competitive environment, it’s all about the employee experience and more specifically, professional development.

What is Learning and Development?

Learning is the process of acquiring new understanding, knowledge, behaviors, skills, values attitudes, and preferences.

Employee development is the continuous effort to strengthen work performance through approaches like coaching, in-person and asynchronous training, and leadership mentoring.

Here are several types of learning and development opportunities often available to employees:

Employee training programs should include more than just the employees’ daily work expectations. Learning and development encompass everything from professional development to emotional intelligence training to diversity, equity & inclusion, to health and wellness training, and so much more!

Benefits of Training and Development

Why Training and Development Makes a Difference in Recruiting and Retaining Employees

Employee recruitment and retention means employers must be strategic and intentional about communicating continuous training and development opportunities. This practice will attract and retain the best talent. The recruitment process begins with branding the organization as an employer that supports continuous learning and development. Set the right tone and instill a strong learning culture.

Learning and development programs both recruit and retain employees who are lifelong learners. Reskilling and upskilling are key to the employee experience and satisfying the organization’s needs. Employers who want to have loyal employees for the long term would be wise to invest in training programs that support personal growth and career advancement, so recruiters don’t steal them away.

Training should be an integral part of the organization’s formal onboarding process. If employees do not receive proper onboarding training, they typically leave their jobs within the first year. Good onboarding leads to strong retention rates.

Onboarding begins the day new workers accept the job offers. Managers should start thinking about training employees not just for their new roles but for their future career paths too. A good first step is an assessment within the first six months to determine the new hirer’s strengths and areas for growth. The manager can then form a development program for them using competency-based learning tracks.

Open communication about advancement opportunities gives employees an incentive to not seek employment elsewhere. However, if upskill training isn’t available for career advancement, employees will leave.

Providing employees with training that focuses on a clear, outlined career plan will change the employees’ mindset of looking outside of the organization for advancement opportunities. In turn, this helps retain top talent and shows them the company is invested in their growth.

Be sure to offer manager and supervisor training. When managers and supervisors are not simply promoted but are taught to be competent along with having the right skills and competencies, it creates a workplace where leaders can succeed and talented employees want to stay. Morale is boosted and employees are highly motivated.

To train managers and supervisors to be better business leaders, HSI offers courses such as:

Even if training is considered expensive, the cost of not training employees will be even higher. Think about the costs of onboarding new employees. The costs of losing employees to outside employers may in most cases outweigh the costs of providing training.

At times employees fail at their roles and the reasons they fail include things like not knowing how to manage emotions, lack of motivation, and the inability to accept and use feedback. It’s clear that employee turnover due to a lack of training and development is a high dollar cost to organizations.

HSI Can Help

“Give a person a fish and you feed them for a day; teach a person to fish and you feed them for a lifetime.” - Lao Tzu, Chinese philosopher

HSI offers self-directed learning allowing individual learners to direct their learning, based on their individual needs and interests. Self-directed learning can be added to your training and development programs alongside more traditional training or blended learning. This offers yet another avenue for employee growth and development.

Allowing employees to direct their learning, setting their own path and at their own pace, fosters engagement and a growth mindset. This plays a critical role in employee retention strategies. Offering personal development topics employees have an interest in creates a very fulfilling learning engagement experience for them.

When working with a company like HSI, access is given to full libraries of off-the-shelf training videos. HR departments can proactively manage employee retention, as well as any other needs that arise. Request a free trial of HSI’s LMS to explore training employees will be excited about.

Additional Resources

Close Menu